Jamel Ben Amor
CEO
 - 
IRIS Hotels & Resorts
Elevating Hospitality: Strategic Investments in Guest Experience Innovation
In today’s competitive hospitality landscape, guest experience is the ultimate differentiator. This keynote will explore how strategic investments in cutting-edge technologies, personalized services, and sustainable practices are transforming hotels and resorts. How to elevate your brand, exceed guest expectations, and drive long-term growth by investing in innovation that enhances every aspect of the guest journey.